Broker Comparison Limited Conflicts of Interest Policy

In order for Broker Comparison Limited (the Firm/we/us/our) to be as transparent as possible with our customers, we are setting out a summary of our Conflicts of Interest Policy below. We have in place a policy that enables us to identify, manage and prevent any conflicts of interest which have the potential to arise when customers use our services.

Conflicts of interest are inevitable while providing services to customers. The Firm and its employees are required to identify and manage conflicts/potential conflicts of interest in line with our conflicts of interest policies.

What is meant by Conflicts of Interest?

Conflicts of interest occur where, the interest of the Firm (or another company with which the Firm is associated), and/or the interests of the Firm’s staff, are in conflict with the interests of one or more customers. A conflict of interest can also arise between the Firm and its employees.

There are various instances where a conflict of interest may occur. Conflicts could be between various persons, such as:

  • The Firm and the customer;

  • One customer and another customer;

  • An employee of the Firm and a customer;

  • An employee and the Firm.

Below are some examples of situations that may cause conflicts of interest to materialise, where the Firm:

  • would make a financial gain, or avoid a financial loss, at the expense of a customer;

  • has an interest in the outcome of a service provided to the customer or of a transaction carried out on behalf of the customer, which is distinct from the customer’s interest in that outcome

  • holds knowledge in confidence for one customer which would benefit another;

  • has a financial or another incentive to favour the interest of another customer or group of customers over the interests of the customer;

  • may be remunerated in a way which encourages it to act against its customers’ interests; and

  • receives or will receive from a person other than the customer an inducement in relation to a service provided to the customer, in the form of monies, goods or services, other than the standard commission or fee for that service.

Preventing and Managing Conflicts of Interest

As per applicable regulations, we take all appropriate and reasonable steps to prevent and manage conflicts of interest. In order to achieve this, the Firm maintains and operates effective organisational and administrative arrangements with a view to taking all reasonable and appropriate steps to prevent and manage conflicts of interest in order to prevent them from adversely affecting the interests of our customers.

If the Firm’s arrangements to manage a potential conflict of interest are not sufficient to ensure with reasonable confidence that the risk of damage to a customer’s interests is prevented, the Firm will disclose the conflict to the customer. The Firm may decline to act in situations where conflicts of interest are unavoidable.

Services Offered

Broker Comparison Ltd.’s services offer a website ( which aims to provide an unbiased comparison platform for retail brokers. We aim to provide customers with factual information as well as our opinion on qualitative aspects of services that will allow customers to compare the different terms of business and product features offered by each Broker. Aspects of comparison will include fees, spreads, commission, the types of investments they trade in, execution time, minimum deposit, minimum trade value and quality and availability of customer support. See our detailed discussion of how we approach our reviews and comparisons on our website.

Broker Comparison may receive remuneration from brokers listed on this website, when customers click on links to the respective brokers’ sites, sign up with them, fund their accounts or use their services. The remuneration Broker Comparison receives is a conflict of interest as it comes directly from the brokers that are being compared or reviewed as a result of customer clicks and referrals to the brokers website. While Broker Comparison makes every effort to ensure that its content is neutral and not influenced by the remuneration received, you should be aware of this conflict of interest.


Staff at the Firm are unable to accept gifts that surpass a specified threshold. Additionally, any gifts received by staff will be recorded by the Firm.

Contact Information

If you need to get in touch with the Firm about anything, you can email us at We do not currently offer a dedicated phone helpline.